Tag Archives: Paid media

U.P. election 2017: BJP won but who lost.

Election results in 4 out of 5 states which would comprise about 1/3rd of India brought out one winner: The ruling party in the Federal Govt. i.e. BJP and unequivocally declared Prime Minister as the foremost Pan India Leader. Nothing could be more sweet for BJP on Holi.

Happy Holi 2017 to all.

Saffron is the colour of the flag of BJP. It is rightly calling this Holi as Kesaria (i.e. saffronic) Holi. It has earned it.

But who lost?

Is merely the ruling combine in these states, the only loser?

In my humble opinion, the biggest loser is the credibility of the media (a.k.a. Journalism). The media was no where near the ground at all. It was so busy projecting the strength of party which hired it that it completely forgot that it has any duty to report the truth. The subtleness of bias was completely missing. It was open display of solidarity with chosen party. Unfortunately for the media people saw it and cared the least. The credibility of media was already lost perhaps. Continue reading

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